descriptionThe Franchise Dossier
FDD Sourced
Independent analysis. Not affiliated with, sponsored by, or endorsed by Jimmy John's. All figures sourced from public FDD filings.
Franchise dossier · Quick-service restaurant (sandwich)

Owning a Jimmy John's: what actually happens

VERDICT · A JOB
A low-six-figure job with a modest resale, not a passive-income machine — the headline average quietly hides the shops that died.
You'd pocket / yr*
$50K–$130K
1 unit · before your salary
Your time
45–65 hrs/wk
owner-operator
Becomes an asset at
stays a job
real wealth: 5-8+
Agreement term
10 yrs
then renewal
Year one, honestly

Lower entry ($361K-$674K) than Taco Bell, but the ~$978K Item 19 average is a much smaller revenue base and EXCLUDES closures, so it flatters reality. Against a 10.5% fee load, high delivery labor, and a year-one ramp, single-unit owner cash flow is modest and hands-on — expect to be in the store making sandwiches, not managing from home.

Where each sales dollar goes
Food / goods ~30%Labor ~29%Rent ~9%Franchisor fees ~10%Other opex ~14%Left before debt & you ~16%

Illustrative split for a typical unit (industry estimate). The green slice is store cash flow before your loan payment and before paying yourself a salary — not profit.

If you want out

You own a transferable asset, but sandwich-shop resale is soft: single units sell for a modest multiple of owner cash flow, the franchisor must approve the buyer, and a weak or closing location can be hard to move at all (the flattering average hides the units that shut down). Meaningful exit value needs a multi-unit package.

Smart for

A hands-on owner-operator who buys well below asking, works the line, and either runs lean for cash flow or builds a small cluster.

Dumb for

A passive buyer, or anyone taking the ~$978K average at face value without accounting for the closures it excludes.

The disclosure it's built on

The verdict above is our read of the numbers Jimmy John's files with regulators — here they are, cited.

Jimmy John'sFDD 2024
Item 5 · Initial franchise fee
$35,000
Item 7 · Initial investment
$361,200 – $674,200
Item 6 · Royalty
6%
Item 6 · Ad / brand fund
up to 4.5%
Item 19 · Avg unit revenue
$977,885
Item 20 · US units (~2023)
2,604
SOURCEFranchiseChatter 2024 FDD Talk: fee, investment, 6% royalty, 4.5% ad fund, $977,885 Item 19 (FY2023, full-year-open units), 2,604 franchised units end-2023 all high confidence.
The catch

The $977,885 average is a raw top-line sales figure, not profit, and it counts only restaurants that stayed open the full year — closures are excluded, so the number is survivorship-biased upward. Ongoing fees stack to 10.5% of gross sales (6% royalty + 4.5% ad fund) before food, labor, and rent, so franchisee take-home is a thin slice of that top line.

*How to read these numbers. Disclosed (2024 FDD): investment, 10.5% fees, Item 19 $977,885 (full-year-open units, excludes closures). Take-home $50K-$130K is an ESTIMATE; cost-structure % are sandwich-QSR estimates. Sources: FranchiseChatter FDD Talk 2024. — "You'd pocket" is estimated owner cash flow for one average unit before a salary for your own full-time work, so it is not take-home pay. Averages are not promises; your unit could earn far less. This is analysis, not advice — read the current FDD in full and talk to current and former franchisees before you commit.

Seriously considering Jimmy John's?

Pressure-test the affordability, then read the full FDD and validate Item 19 (or its absence) with existing franchisees. When we add vetted franchise-consultant and financing partners, they'll be clearly disclosed here and never change our analysis.

Run a rough affordability check →